As a well-organised and established import and retail/ wholesale company, the founder, who was trained by German engineers while working at Jebsen & Jessen, later became a humble TV freelance repairer. As the need for TV repairs started to decline due to the advanced technology and the pricing of new TV sets compared to repairing them, he decided to venture into an electronic parts sourcing and retail business and had worked with clients from Vietnam, Colombia, Algeria and Japan. That was how the business was founded.

Our customer base is from all walks of life. They consist of end consumers, contractors, installers, resellers, corporate and government sectors.

Apart from our standard retail and wholesale business, we also help to source for products that are not in our inventory.